Digital Storytelling

/Digital Storytelling
Digital Storytelling 2017-07-21T15:41:44+00:00

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Contact us!

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conte dragons et princesse

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Digital storytelling is our business

Digicomstory is an agency specialising in digital storytelling. In the age of the short attention spans and infobesity, your communication strategies must now rely on a discourse that doesn’t simply emphasise your communication messages, the specificities of your products or services…

Today to succeed in engaging your communities on the social web you must tell a story… your story!

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What is digital storytelling?

Le Storytelling means telling the story of your brand in your communications. In 1996, Bill Gates said:

“Content is King!”

In your digital communication, communications on the web, social networks, your site… the content that you use to attract your audience’s attention is clearly an important capital. Digital storytelling makes it possible to bring your content to life in a radically new way.

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Storytelling : content is King

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Let us write your digital story…

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Analysis of your DNA


We analyse your brand’s DNA to identify the storytelling most suited to your communication.

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Writing the actantial narrative schema


We develop the actantial narrative schema that weaves the canvas of your Storytelling between your brand and your audience.

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Creating your digital content


From the actantial narrative schema, we design the digital content to be used on your Social Media.

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Deployment on your Social Media platforms


We deploy your storytelling on all your communication channels.

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What purpose does a Digital Storytelling strategy serve?

The Digital Storytelling is deployed in all of your communication: in your presence on social networks, in your communication in the direction of your online channels of influence but also on your website or your blog, your videos, visuals…

Digital Storytelling is used torredefine the entire corpus of your digital communication by giving meaning to your brand, making it “sensitive” and attractive to your different audiences. In short: stimulate love between you and your audience!

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Digicomstory - agence de Storytelling Digital

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How do we design your Digital Storytelling strategy?

We build your Digital Storytelling by first carrying out a multi-tier study:

  1. We analyse the DNA of your brand in every detail, create a storytelling benchmark for your competitors and special attention is paid to our detailed analysis of the quality of your e-reputation with internet users.
  2. We then put together the actantial narrative schemabased on a power differentiating creative conceptin order build a storytelling strategy that is both tailored to your objectives but also to what your audience expects in terms of discourse on your part.
  3. We then create the digital contentemerging from your storytelling.
  4. Wedeploy your storytellingon all your communication channels.

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Storytelling for all brands

Digital Storytelling is not just for large companies… small businesses, SME, partnerships… every organisation has a story to tell. Digicomstory supports and advises you in defining your Digital Storytelling and its deployment on the web.

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Startups

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Small businesses & SMEs

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Large Groups

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Local authorities

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Associations

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